Why do I care? Consider this: the Sun Belt plays the SEC far more than any Privileged Five conference. A normal human-being would glance at these numbers and assume that there is a jolly-good rivalry at play. After all, the Sun Belt has only played its natural peer rival, Conference USA, just 107 times.

In essence, we’ve exchanged proven commodities for assets with tantalizing promise. The entertainment value associated with “tantalizing promise” is the elixir of season ticket pitches and offseason content like this. But tantalizing promise is also the mana of transforming a good football team into something special. Thus far, new Red Wolves head football coach Butch Jones has sipped deeply from this chalice.

Remember what the great George Costanza tells us: It’s not a lie if you believe it. Everybody thinks Rowdy Roddy Piper was a great wrestler, but have you ever seen him win a wrestling match? Nope. Moxie was his greatness, and it can be the Sun Belt’s too.